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Wondery's restructure suggests the end of the "Serial" podcasting era and the start of a new one, marked by investment tied to video and the creator economy (Ashley Carman/Bloomberg)

8d ago
Technology
Techmeme
Wondery's restructure suggests the end of the "Serial" podcasting era and the start of a new one, marked by investment tied to video and the creator economy (Ashley Carman/Bloomberg)
Wondery's recent restructuring signals a shift in the podcasting landscape, according to a Bloomberg report by Ashley Carman. This move suggests the decline of the 'Serial'-style audio-only podcasting era and the emergence of a new phase focused on video integration and the creator economy. Increased investment is expected in video-centric podcasts, paving the way for innovative series and deal structures within the industry. This transition reflects a broader trend towards multimedia content consumption and creator-driven platforms.
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