Two brothers-in-law in Michigan, frustrated with Comcast's service, took matters into their own hands by building their own fiber internet service provider (ISP). Leveraging their construction expertise, they're now offering a competitive alternative to Comcast in their local area. This entrepreneurial venture highlights the growing dissatisfaction with established internet providers and the potential for smaller, community-focused ISPs to emerge and challenge the status quo, offering better service and potentially lower prices.