The European Space Agency (ESA) has selected five companies to participate in a challenge aimed at stimulating innovation and competition in the European launch market. This initiative seeks to break the stagnation that has characterized the sector and encourage the development of new launch technologies and business models. The selected companies will receive support and resources to advance their launcher projects, potentially leading to more diverse and cost-effective launch options for European space missions. This move underscores Europe's commitment to maintaining its independent access to space and fostering a dynamic space industry.