Paramount buys UFC rights in $7.7 billion, 7-year deal in first major move post-Skydance merger
122d ago
Business
CNBC

Paramount has secured the rights to UFC in a $7.7 billion, 7-year agreement, marking its first significant move after the Skydance merger. The deal will transition UFC events away from ESPN's pay-per-view model, offering all events on Paramount+ at no additional cost. This shift aims to broaden UFC's accessibility and attract a larger audience to the streaming platform. The move is expected to significantly boost Paramount+'s subscriber base and solidify its position in the competitive streaming landscape.