Google ends its Recipe Quick View pilot, which showed full recipes directly in search results, after some bloggers feared it would reduce traffic to their sites (Bloomberg)
48d ago
Technology
Techmeme
Google has discontinued its Recipe Quick View pilot program. This feature displayed full recipes directly within search results, aiming to provide users with immediate access to cooking instructions. However, the initiative faced criticism from food bloggers who expressed concerns that it would significantly decrease traffic to their websites by reducing the need for users to click through to the original source. Google's decision to end the pilot reflects a sensitivity to the potential impact on content creators and the delicate balance between providing convenient search results and supporting the online ecosystem of bloggers and website owners.