Apple is reportedly developing an in-house AI search tool, internally named 'Answers,' to compete with OpenAI's ChatGPT. This marks a significant shift from Apple's prior reluctance to enter the chatbot arena. The initiative, highlighted in Mark Gurman's Power On newsletter, signals Apple's ambition to gain ground in the rapidly evolving AI landscape. While details remain scarce, the development suggests Apple is actively investing in AI search capabilities to enhance its ecosystem and potentially integrate with existing products and services.