Amazon is offering significant discounts on its Kindle Paperwhite and Kindle Colorsoft Signature Essential e-readers for Prime Day. Prime members can purchase the 16GB Kindle Paperwhite (with ads) for $124.99, a $35 discount. The ad-free Kindle Colorsoft Signature Essential, featuring a color display, wireless charging, and 32GB of storage, is available for $179.99, a $100 savings. Both deals represent new all-time low prices since Black Friday 2024, making them attractive options for avid readers looking to upgrade their e-reading experience or carry a vast library on the go.